Posts Tagged ‘twitter’
Well folks, 2012 has been a blast and I hope you’ve enjoyed our Weekend Reading series as much as I’ve enjoyed sharing them. With the holidays upon us, we’ve decided to take a short break – this is our final edition for 2012! Don’t worry Weekend Reading will resume January 4, 2013 bringing you trends, hot topics and stories from around the globe.
Since this is the last Weekend Reading of the year, we thought it might be appropriate to take a look back on some of the top stories that were shared online in 2012. Facebook, Twitter and Google all came out with reports this week on what was being shared, tweeted and Googled worldwide, while Time Magazine and Mobile Mag both expressed their opinions on the top gadgets and innovations of 2012 respectively.
So sit back with some cocoa or eggnog by the fireplace, and review the past 12 months with us – Happy Holidays everyone, see you in the New Year!
2012 online year in review
With only 2 weeks left in 2012, some of the biggest names synonymous with social started releasing their year-end reports on some of the hottest trends this year.
On Wednesday, Facebook posted a look back at the people, moments and things that created the most buzz in 2012. Categories included events, songs, movies, check-ins, public figures, books, tech, politics, TV, sports, and memes – now that was a mouthful! Check out the comprehensive list here and see how many you posted about. Interestingly, you can also create your own “Year in Review” to see your own 20 biggest moments you shared with your network.
Twitter also posted their “Year on Twitter” where people can check out Golden Tweets, Pulse of the Planet, Only on Twitter, Trends, and New Voices. Unsurprising, a lot of the topics mirrored Facebook’s results as well – but who could have guessed #throwbackthursday would be such a hit, coming in at #9 in Conversation Starters! You can also check out your personal year on Twitter at Visify.
Mobile Mag also devised their own Top Mobile Technology Innovations of 2012 revealing what they thought were the most innovative mobile technologies making their way into the “mainstream” this year. Wireless technology and NFC technology made the cut in Mobile Mag, while in a similar report, Time Magazine ranked the iPhone 5 as its Gadget of the Year.
But what was Canada in particular interested in this year? According to Google’s Zeitgeist 2012, Toronto is the most searched city in Google Maps, bacon is the most searched Canadian food, and teacher is the most searched career/job. More quirky stats in the full report here.
What stood out for you in 2012? Any surprises?
Kelly is a regular contributor for RedBoard
Recently, our recruitment team attended the New Grad Expo, a career fair in Toronto that connects graduating students and recent graduates with employers on the Canada’s Top 100 Employers list. We talked to a lot of amazing young talent about what they’re looking for in a job. Here’s what some of them had to say on Twitter about why they’re eager to join the Rogers team:
Well, Lauren won’t be disappointed if she joins us here at Rogers one day. We are a proud Canadian company that is driven by innovation, technology and passion.
Our goal? To provide the latest and most innovative products and services and our employees are the ones who make this happen. We have career opportunities coast-to-coast in everything from media, broadcasting and digital, to engineering, IT, call centre support, operations and more! Our opportunities range from entry level to director level and beyond.
Because you’re where I can be an impact player
- David Soued @FundingTheK, Toronto
We have an amazing team full of highly motivated, action-oriented people whose daily contributions make a huge impact. Our employees have the power to make things happen and creativity is the norm.
We’re always looking for ways to improve; we work collaboratively and share ideas. Employees are encouraged to express their thoughts and ideas to management and leadership teams throughout the company.
Work hard, play hard
- Dan Howe, @dishwaan, Toronto
It’s true; our on-going success is a direct result of the efforts and contributions of our employees. But it’s not all work and no play: There are so many things going on! Many of our sites organize appreciation and cultural events and there are trips to sunny destinations to be won by top performers. Our crew is also active: each year there is a national fitness challenge, there are intramural sports teams, and volunteer/fitness participation in events such as the 100 KM bike “ride the Rideau” that runs from Ottawa to Merrickville. Even Rob Bruce, our President of Communications, joins close to 11,000 climbers, including other Rogers employees during the Enbridge CN tower Climb for United Way.
Community involvement is important at Rogers. We volunteer with local groups through Rogers Youth Fund, Rogers Pumpkin Patrol, and the United Way, as well as other initiatives like collecting for The Mustard Seed in our Western regions.
Rogers is a prominent leader offering LTE Technology to all our Canadian wireless customers
- Brian Veeren @BrianVeeren, Toronto
We work to deliver the best to our customers and we were the first in Canada to launch a Long Term Evolution (LTE) network. We strive to be extraordinary and innovation is part of our core values. We work to develop creative new approaches, products, and services. If this sounds like your type of environment, visit our careers site to find the right opportunity for you. Thanks again to all the students and graduates who came out to visit our recruitment team at the Career Expo!
Tell me what are you looking for in a career, I’d love to hear!
Barb is a regular Redboard contributor.
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This week we update you on a Twitter security scare, how social media played a big part in the election earlier this week, and some great Windows apps headed your way!
The tweet that broke social media records
It was a big week for our American friends, as the world watched and eagerly awaited the news of who would be the next President of the United States.
Before social media, people would sit glued to their TV’s for hours on end awaiting the results, listen to the radio, or catch the highlights in the papers the following morning. This year was an entirely different story from the campaign to the winning results, starting with online campaigning encouraging people to vote, to presidential supporters showcasing their support, to the presidential candidates themselves tweeting to the people!
When the re-elected President Obama tweeted a picture himself and wife, Michelle in a loving embrace with the caption “Four more years,” it became the most tweeted-about political event in American history. According to Google, the tweet has been re-tweeted over 714,800 times as of mid-Wednesday, while the Facebook post with the same image and caption has garnered more than 3.5 million likes! We found more great stats in The Telecom Blog’s post on social media coverage as well.
Forbes called this “the first truly digital election.” What role do you think social media will play in politics in the next four years?
Twitter’s password faux-pas
Many people were affected this week by Twitter’s accidental reset of thousands of passwords after some accounts had been compromised by a third-party site. When this happens, Twitter sends out an email warning you your account may have been compromised and automatically resets your password. It’s a good practice, except this week it led to more accounts being reset than were suspected to have been hacked.
Twitter has since issued a statement and apologized, but it’s another reminder that we need to be more diligent when it comes to online security. We noted similar points in our recent post on Cyber Security Awareness month in October, highlighting best practices for social networks, mobile banking and online shopping.
Twitter was also quick to point to their own tips on how to keep your account secure – if you have any tips of your own to share, let us know in the comments and help others benefit from your personal security measures!
Windows tips and tricks for navigating their app store
CNET put together a great piece this week not only reviewing Windows 8 and answering readers FAQ’s, but also highlighting some cool new features in the Windows Phone app store. After joining forces with Microsoft for Windows 8 devices with exclusive apps, we’re naturally anxious to share any additional tidbits we come across with our customers.
Boasting over 120,000 apps, CNET noted you can create a theme to customize groups of apps and the software will actually detect and make recommendations based on preferences and location as well. Want to know more? Check out their full article here and let us know other features you’re loving or excited about!
Kelly is a regular contributor for RedBoard
It was a busy week for the wireless industry. New products launching, a major regulatory decision and a very prominent Twitter trend made for an active week. Here’s this week’s list of recommended weekend reading:
Whether or not you stood in lineups waiting to get your hands on this new device, it certainly dominated tech news this week. We announced a new limited time data plan offer for all you tablet owners. When you activate your tablet, including the new iPad on a Rogers Tablet Flex Rate Plan, we’re offering unlimited data for the first 2 months and then doubling your data for the next 4 months! You can check out the details of the promotion in yesterday’s RedBoard post.
If you’re looking for more details on the device itself, Mobile Syrup did a great post earlier this week taking a detailed look at all the new iPad has to offer.
On Wednesday, Christian Paradis, Canada’s Industry Minister, announced plans for the upcoming 700MHz frequency spectrum and communicated changes to how Canada’s telecom foreign ownership rules will operate going forward. We’ve always said a fair and open auction is the best way to ensure Canadians have access to the best and latest technology. This is an important announcement and we’re taking the time to review the decision and what it will mean for Canadians.
We take your comments, concerns, thoughts and suggestions to heart and as part of our ongoing commitment to you, we’ve been listening and making some changes. How much do you know about these changes? Take our 6 question quiz to find out. You can see the answers after you’re done here.
#Rogers1Number Twitter trend
Last weekend, one of our customers wrote this blog post about improvements to our customer service. But other customers used the #Rogers1Number hashtag to express concerns about our services. We published this RedBoard post to provide our take on the Twitter trend.
As you can probably tell from our Rogers Innovation Reports, we love infographics. On Tuesday, Mashable published a great infographic based on data from social media monitoring company NetBase. They analyzed 27 billion online conversations using natural language processing, and then analyzed the data for sentiment, and then condensed into a top 10 list for each sex. The fascinating results have been compiled in this punchy infographic.
Miranda is a regular contributor to RedBoard
It was about three years ago that we first started talking to customers on Twitter with our @RogersBuzz and @RogersHelps accounts. We knew the conversation wouldn’t always be positive. Today we were reminded that it can sometimes be very negative.
Last night, we launched a campaign to promote our Rogers One Number service on Twitter. It seemed like a natural. Our analysis of social media conversations showed this was the most positive thing Rogers has ever done since we started tracking online conversations in 2009. Customers told us they loved this free service that allows them to extend their wireless number to their computer.
But as you’ll read today in the Toronto Star and elsewhere, our campaign to promote the #Rogers1Number hashtag is being used as an opportunity for customers to highlight any number of concerns or complaints about Rogers.
But you know what? We’re okay with that. We’re in social media to listen, not just to talk. So we’re reading all the comments and helping as many customers as possible. We’ve been listening to customer feedback in social media for years and have made many changes to our products and services as a result.
A big part of why we launched RedBoard is to hear your feedback. So if you’ve found RedBoard for the first time today through the #Rogers1Number hashtag, please take a moment to fill in our survey. This will help us in our efforts to constantly improve our services and the customer experience.
Keith McArthur is VP of Social Media at Rogers
It’s hard to believe that the Rogers Helps team has been answering questions online for over two years. Recently, we’ve added even more help with the addition of a Customer Service and Technical Support team. This team is able to help with anything from billing to technical service questions and they are equipped to answer questions related to literally any Rogers product or service.
How can I get in touch with the @RogersHelps team?
Easy. Just tweet your question to @RogersHelps. Make sure you don’t tweet @Rogers – that’s a nice guy named Glenn but he probably can’t help you.
Once you send us your tweet, a member of the team will respond to your request using their own account. For example, you might hear from @RogersAndrewNP or @RogersRavi. The team is online Monday to Friday 9am-9pm and Saturday, Sunday and Holidays 10am – 5pm EST.
What if I don’t use Twitter?
No problem. There’s other ways you can get help online. The Rogers Community Forums is a great place to look for answers to frequently asked questions. This peer-to-peer forum averages about 50 posts per day, and there’s a great repository of answers for you to search before you need to even post a question. Stay tuned for some great innovations as we prepare for our first ever expert event coming in February.
You can also get in touch with us through e-chat or email. Go to www.rogers.com/support to find out more ways to get in touch and get answers to your questions.
If you’re looking for all of Rogers different social sites, check out our social hub, Social@Rogers, your one-stop source to find and interact with all of our social sites.
Have you been helped by our @RogersHelps team?
Gina is a regular contributor to RedBoard
There is nothing more rewarding than scoring a deal – especially when it’s with your favourite brand or retailer. Many of us here pride ourselves on getting that incredible deal – which is why we are so excited for the official launch of RDeals.ca, a new daily deals site that offers local and national finds for up to 90 per cent off the original price. Everything from food and fashion to vacations and technology, RDeals will bring quality deals to your inbox.
To get in the spirit of giving, RDeals launched nationally today with a great offer of three great gifts. For $32, you can give two magazine subscriptions from a list of eight Canadian publications including Today’s Parent, Flare and Chatelaine as well as a $25 Chapters Indigo gift card.
The deals don’t stop there. Over the next month, Torontonians will have access to some amazing offers including:
- GreenShag: Toronto’s hippest menswear store offers a 65 per cent discount on a wide selection of hip and truly Canadian cufflinks
- The Gourmet Gift Basket Store: Send a little sweetness to your friends and family with a large 17-inch chocolate-filled gift basket at 50 per cent off
- Sundari Photography: Show off your picture-perfect brood in a family portrait session with sought-after Toronto photographer. For $65, receive a 1-hour photo shoot and 75 digital prints
To get all of you in Toronto in the mood for savings, we’re going to be doing something special on Twitter today. We can’t share details yet, but be sure to follow RDeals on Twitter at @RDealsToronto
How does it work?
Just head over to www.rdeals.ca and have a look at our deals. To receive deals daily via email, just fill in your name, email address and postal code to opt in to receive the deals. Every time there’s a new deal, you’ll receive an email with details. To purchase, just click on the “Buy Now” button and follow the instructions to complete your purchase.
How is RDeals different from daily discount sites?
RDeals is all about bringing you quality deals from your favourite brands and retailers. For example, our national deal we launched with today includes a gift card from Chapters Indigo. We are also going beyond email to bring great deals to you through widgets on Rogers digital media properties like FLARE.com or Chatelaine.com.
What about deals outside Toronto?
While we have great national deals for everyone, local deals as of today are only available from Toronto-based retailers. However, we have plans to expand to many more markets in the next year.
To register for RDeals, or for more information about participating as a merchant, visit www.rdeals.ca. To keep up with all the news and updates from RDeals, you can also follow RDeals on Twitter or on the Facebook page.
What deal would you like to see from RDeals?
Allison is a regular contributor to RedBoard
Bonjour bilingual readers! We have good news for you! We’ve just launched, FilRouge, Rogers official French blog.
Like RedBoard, FilRouge will be a place to discuss news and updates from Rogers and what it means to you…only in French. We’ll also talk about the latest technology, key issues affecting the communications industry and provide information to help you have a better experience with us. What’s more, FilRouge will also be a place to talk about topics that interest the French community.
So if you want to engage with us in French, we’d love to hear from you. Just head over to filrouge.rogers.com. You may also want to connect with us through our French Facebook page or you can find us on Twitter: @BuzzRogers for news, updates, promotions and information, and @RogersVousAide, for questions and support.
Do you speak French? What topics would you like us to write about on FilRouge?
Miranda MacDonald is a regular contributor to RedBoard
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