Posts Tagged ‘social media’

+1: Rogers launches Google+ page

Google + logoRecently, Google made brand pages available on Google+ and we are pleased to be among the first brands in Canada to set up our page.

According to Google, Google+ aims to make sharing on the web more like sharing in real life. For example, circles allow you to share relevant information with specific groups (like family, friends or coworkers) and the hangouts feature lets you chat face-to-face in real-time.  The feature you’re probably most familiar with is the +1 button. When you click this, it basically gives that piece of content your public stamp of approval. When your friends or contacts search on Google, they are more likely to see this content.

If you’re still getting to know Google+, check out the tour here.

Once you’re up and running, make sure you head over to the Rogers page. We’re just getting started but we’d love your feedback on the kinds of things you’d like to see from us on this new channel. And if you see a post you like here on RedBoard, don’t forget to click the +1 button!

Are you on Google+ yet?

Miranda is a regular contributor to RedBoard

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Thanks for #winning with us

Thanks to you, RedBoard has become more than just a great place for two way dialogue between a brand and its customers: Now it’s also award winning.

We’re humbled to learn that the International Association of Business Communicators has found RedBoard deserving of a prestigious International Gold Quill award.

We’re also excited to share that the Next Is Now video has been selected as an Official Honoree for the Technology category in the 15th annual Webby awards.

We dedicate both awards to you – our readers.

If you haven’t seen the video yet,  you can check it out below.

Keith McArthur is Senior Director of Social Media at Rogers

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Face lift: Rogers revamps Facebook page

Facebook Rogers

We think you’re going to like this.

We’re excited to tell you that we’ve re-launched our presence on Facebook, completely overhauling our page’s look and feel – including a new approach that doesn’t just talk about our products and services, but also the stuff they help you enjoy:  entertainment, technology and music.

The page can be found at facebook.com/Rogers

We know many of you are active in social media and you’ve told us you want to engage with us in places where you already participate. Now, you can add Facebook to the list of ways you can talk to us, to both learn about us as well as provide feedback on what you’d like to see as a Rogers customer.

Here are some of the highlights of the new page:

  • There are tabs across the top that put an emphasis on technology, entertainment and music.
  • The Loop is the page’s hub – highlighting the newest content available on the various tabs.
  • Facebook-exclusive contests for concert tickets, gadgets and more via the Promotions tab.
  • The Inside Rogers tab details ways you can engage with us and learn more about Rogers, including our most-recent RedBoard posts, YouTube videos and @RogersBuzz tweets.
  • Adam, the page’s host, has regular webisodes on The Loop and various tabs to help navigate the page, discussing his perspective on pop-culture, technology and more.

Join us by clicking “Like”

Getting full access to the tabs’ content is as easy as clicking the Like button at the top of the page. By doing so, you’ll also receive status updates from us highlighting the newest content and contests.

Have you “Liked” the page yet? What are your thoughts on our re-launched Facebook presence?

Richard Bloom is a regular contributor to RedBoard.

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Search, post, solve: Rogers opens new Community Forums

We have some exciting news today for customers and tech enthusiasts of all stripes as we open up Rogers Community Forums – a place to find solutions to technical issues, ask and reply to questions as well as discuss Rogers products and services.

The bilingual community – found at http://communityforums.rogers.com – is the latest addition to our social-media efforts aimed at helping you do business with us as well as manage your accounts when and where you want.

Discussion categories follow our current product lines and there are numerous forums under each category where you can talk about things like accessories, the Android OS, Rogers apps, PVRs and more. We also have a forum where you can provide us with feedback and discuss with other members what you’d like to see in the community.

Thanks to the rise of social media, you’re likely already used to getting advice from your peers. These forums allow you to do just that by casting a wide net for technical help from a broad group of users just like you. If members of the community don’t have the answer to your question, our technical-supports reps are on standby to assist.

And with each solution provided, you get access to an ever-growing, searchable, database of knowledge. Call it an FAQ on steroids.

Let’s get started
You will need a My Rogers profile to participate but you don’t need one to search, read and share content on the site. You can sign up for a My Rogers profile here or by clicking “Register” underneath the search bar on the forums. (You can get a My Rogers profile even if you’re not a Rogers customer).

While the best way to understand how the forums work is to actually jump in with both feet and participate, we made the video below to help you get started with the community. Hosted by my colleague Miranda MacDonald, the RedBoard video is a primer on how to register and participate.

So what do you think? Have you ever used this type of channel to troubleshoot an issue? Let us know your thoughts by leaving your thoughts below or in the Community.

Richard Bloom is a regular contributor to RedBoard

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iPhone 4 launches tomorrow on Rogers

We’re excited to share some news about how our customers can upgrade to iPhone 4 which launches tomorrow. As the Canadian carrier with the most iPhone customers and experience, we’re making a commitment to allocate the majority of inventory we receive from Apple to existing customers wanting to upgrade to the iPhone 4.

And while we can’t do this every year, we’re excited to announce a special upgrade offer that gives our iPhone customers the chance to get an iPhone 4 at a discounted price until September 30, 2010.

Rogers customers have the flexibility to upgrade to any new device at any time by paying full price for the device. However, as a benefit of being a Rogers customer, we’re investing in a special iPhone 4 hardware upgrade offer to reward our customers for doing business with us, as long as they activated a Rogers iPhone on a term contract on or prior to June 7, 2010 – the day Apple announced iPhone 4 at the Worldwide Developers Conference.

Here are the general guidelines about the iPhone 4 special hardware upgrade:

Did you activate or upgrade your Rogers iPhone on a term contract between January 1, 2009 and June 7, 2010?
Then you’re eligible for at least $250 off the no-term device price. That’s an iPhone 4 16GB/32GB for $399/$499 on a new 3-year voice and data plan.

Did you activate or upgrade your Rogers iPhone on a term contract on or before December 31, 2008?
Thank you for your business. You’re eligible for at least $480 off the no-term device price. You can pick up an iPhone 4 16GB/32GB for $159/$269 on a new 3-year voice and data plan.

Did you activate or upgrade the original Rogers iPhone 3G in 2008 and then upgrade again to the Rogers iPhone 3GS between June 19 and September 15, 2009?
You’re also eligible for at least $480 off the no-term device price. You can pick up an iPhone 4 16GB/32GB for $159/$269 on a new 3-year voice and data plan.

How do I check my eligibility for this special iPhone 4 hardware upgrade program?
The easiest way for you to check your hardware upgrade eligibility is through www.rogers.com/iPhone. (UPDATE July 29, 2010, 3:13 PM: We are experiencing technical difficulties with our HUP eligibility tool and it may be giving incorrect results. We’re aware of it and are working on it. While we do, the tool may be temporarily unavailable. Thanks for your patience. UPDATE August 16, 2010 11:20 AM: The technical difficulties are resolved and the tool is working correctly.) Aside from this special iPhone 4 offer, regular hardware upgrade program policies apply. If you take advantage of this early hardware upgrade offer, your new 3-year term will begin immediately. Savings under this special upgrade program are determined based upon the length of time remaining in your existing term and the specifics of your selected plans.

Any news for new iPhone 4 customers?
New customers can purchase a 16GB iPhone 4 for $159 or a 32GB iPhone 4 for $269, each with a new three-year voice and data plan on Canada’s proven and reliable network. With Rogers, you get unlimited access to Rogers WiFi hotspots for free as well as unlimited social networking to the top seven communities in all iPhone data plans and our Handset Protection Gurantee. The Handset Protection Guarantee is subject to terms and conditions. To read the full program terms, go to http://www.rogers.com/protection.

What about Fido customers?
Fido also has a special iPhone 4 promotion for its customers. For customers who entered into a Fido agreement on or before June 7, 2010 and want to upgrade early to iPhone 4, Fido will provide a special iPhone 4 discount by way of a bill credit of between $250 and $490. In addition, customers may contribute all accumulated FidoDollars towards their upgrade. Go to www.fido.ca/iphone for full details.

How to get your iPhone 4
Worldwide demand for the iPhone has been high and quantities are limited. At launch, the iPhone 4 will only be available at Rogers stores and authorized retailers, and not by Customer Care or Rogers.com. We recommend you contact your local Rogers retailer to confirm units are in stock. Our goal is to get an iPhone 4 into the hands of every customer who wants one, so visit www.rogers.com/iphone to find updates about stock levels.

Data on data

Here’s an overview of some great new and in-market plans that will get you up and running with your iPhone 4.

Return of special smartphone $30/6 GB plan
Effective July 30, and as a limited time promotional offer for smartphone customers who activate on a three-year contract, Rogers is offering 6GB of data for $30. This data plan can be added to any in-market voice plan before September 30, 2010.

Share with your family
Now that you’ve upgraded to iPhone 4, what do you do with your 3GS? Pass it on through our Family Share Plans and share minutes, messaging and data. Starting August 4, add additional voice and data lines for just $25 per month (plus Government Regulatory Recovery Fee) on a three-year term for up to five people!

*New* smartphone and iPad sharing plans
You’ve told us you love our in-market iPad plans and the ease of activation on Rogers – but some of you have asked for device sharing and we’ve listened. Starting July 30, and for a limited time until Sept. 30, customers on a 6 GB plan will be able to share data between iPhones and iPads for an extra $20 (plus Government Regulatory Recovery Fee). For details, visit a Rogers retail location.

We’ll also try to answer as many questions as we can in the comments below. We recommend that you do not call our Customer Care representatives as they have no additional information and will not be able to process your hardware upgrade at this time.

UPDATE (July 31, 10:18 PM) Rogers is committed to getting an iPhone 4 into the hands of every customer who wants one. We regret to say that for the time being, Rogers retail outlets are sold out of the device. We expect to receive regular shipments of iPhone 4 from Apple over the coming weeks and will update this site once we have more stock.

UPDATE (August 6, 2010, 8:58 AM 2:45 PM) Rogers is receiving a new shipment of iPhone 4, which will be available in limited supply in some retail locations starting on Monday, August 9 Saturday, August 7.  In the meantime, Apple retail stores may have inventory available for both new customers and existing Rogers customers  upgrading to iPhone 4.

UPDATE (August 9, 2010, 1:05 PM) Hi everyone. We sincerely apologize for the inconvenience caused this past weekend as many of you expected iPhone 4 to be back in stock at our stores. In an effort to get devices available as soon as possible, we are expediting all shipments to stores outside our normal process. Unfortunately, there was a miscommunication on Friday and stock was not available as expected on Saturday.

We are trying to be as transparent as possible and provide you with timely information. Obviously, this isn’t a perfect process and we appreciate your patience. Stock that was en route Friday will be arriving in some stores today. Additional inventory will be arriving throughout the week. Due to high demand and limited quantities, we strongly recommend that you call ahead to ensure that iPhones are in stock.

UPDATE (August 12, 2010, 12:25 PM) We have more news for you on iPhone 4 availability. We regret to say that Rogers retail outlets have sold out of iPhone 4s. The good news is that we expect more stock to start appearing in stores later this week, most being on shelves by Saturday.

As before, inventory remains limited so we recommend you contact your local store to confirm units are available. In the meantime, Apple retail stores may have iPhone 4s in stock.

Rogers remains committed to getting an iPhone 4 into the hands of every customer who wants one. We’re reading each and every of your comments on this post and will respond with whatever information we can.

Are these updates useful to you? Please let us know in the comments below.

UPDATE (August 14, 2010, 3:00 PM) The latest round of iPhone 4 stock at Rogers stores is once again sold out. We’re receiving regular shipments from Apple, so we’ll update this post again once more stock is available. Until then, you may want to check Apple retail stores to see if iPhone 4s are in stock.

UPDATE (August 19, 2010, 11:45 AM) A limited number of iPhone 4s have started to arrive at Rogers retail locations. Considering the limited inventory, we recommend you contact your local store to confirm units are available. In addition, Apple retail locations may have stock.

UPDATE (August 21, 2010, 1:30 PM) iPhone 4 stock at Rogers stores has sold out. Regular shipments are coming in from Apple, so we’ll update this post again once more stock is available. In the meantime, you may want to check Apple retail stores to see if iPhone 4s are in stock.

UPDATE (August 25, 2010, 4:15 PM) A limited number of iPhone 4s have again started to arrive at Rogers retail locations. Considering the limited inventory, we recommend you contact your local store to confirm units are available. In addition, Apple retail locations may have stock.

UPDATE (August 29, 2010, 7:31 PM) iPhone 4 stock at Rogers stores has sold out. Regular shipments are coming in from Apple, so we’ll update this post again once more stock is available. In the meantime, you may want to check Apple retail stores to see if iPhone 4s are in stock.

UPDATE (September 1, 2010, 3:11 PM) A limited number of iPhone 4s have again started to arrive at Rogers retail locations. Considering the limited inventory, we recommend you contact your local store to confirm units are available. In addition, Apple retail locations may have stock.

UPDATE (September 3, 2010, 4:39 PM): iPhone 4 stock at Rogers stores has sold out. Regular shipments are coming in from Apple, so we’ll update this post again once more stock is available. In the meantime, you may want to check Apple retail stores to see if iPhone 4s are in stock.

UPDATE (September 10, 2010, 2:33 PM): This week, inventory of iPhone 4s was more limited than previous shipments. As a result, it sold out immediately in most cases. An Apple retail location may have stock.

UPDATE (September 16, 2010, 5:15 PM): A limited number of iPhone 4s have again started to arrive at Rogers retail locations. As in past weeks, they will likely sell out quickly. We expect to get new shipments in store each week. As shipments will be consistent on a weekly basis, we will no longer be updating this post. If you’d like to check iPhone stock near you, please contact a Rogers or Apple retail location.

UPDATE (September 29, 2010, 1:43 PM): Good news for those of you who have been unable to secure an iPhone 4: another shipment is starting to arrive in stores today.

We encourage you to head down to a Rogers retailer to pick one up over the next 24 hours or so. As always, we recommend you contact your local store first to ensure stock is available.

Our goal is to get an iPhone 4 to every customer who wants one.

UPDATE (September 30, 2010, 2:35 PM): An update on Rogers/Fido iPhone 4 promotions.

When Rogers/Fido launched the iPhone 4 on July 30, we announced special offers for our new and existing customers. Since then, we have activated a significant number of devices with 80 per cent having gone to our existing customers. These special offers were scheduled to expire on Sept. 30, but we have some good news to share.

First, we are extending the 6GB/$30 promotion until Oct. 5. Second, we are extending one component of our early Hardware Upgrade offer through the end of the year. Any customer who activated or upgraded an earlier version of the iPhone with Rogers/Fido on a term contract on or before December 31, 2008 will continue to be eligible for at least $480 off the no-term device price when they upgrade to an iPhone 4. They can pick up an iPhone 4 16GB/32GB for $159/$269 on a new 3-year voice and data plan.

While other components of our special iPhone 4 early HUP offer expire today, Rogers and Fido customers can continue to take advantage of our standard hardware upgrade savings. Fido customers can also add their Fido dollars to their Hardware Upgrade for additional savings.

Keith McArthur is Senior Director of Social Media at Rogers.

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Social View: Your entire network in one timeline

Social view smartphonesWith more than two-thirds of the world’s Internet population using sites like Facebook, Twitter, LinkedIn and MySpace, we know social media is becoming more and more important in your day-to-day lives.

We also know – after all, we’re social media fans ourselves – that trying to stay on top of all your friends, colleagues and family members’ interactions with the sites can be overwhelming.

That’s why we’re excited about a new category of smartphones available exclusively from Rogers that let you quickly and easily stay on top of your network’s goings on, on the go: Social View.

What is Social View?
Social View collects each one of your friends’ social network updates like pictures, text messages, Facebook and Twitter updates and puts them all in one place. It means you can use your phone’s contact list to call or text as always, but also send a Facebook or Twitter message, or comment on a friend’s status.

It’s chronological. It’s real time. No multiple logins and multiple apps. No hassles. Everything together with one-touch access.  Check out social view in action here: www.rogers.com/socialview

What are the Social View smartphones?
Rogers has an exclusive line-up of Social View smartphones including the recently launched Sony Ericsson Xperia X10, the LG Eve, HTC Magic+ and the soon to be released Motorola Quench and Acer Liquid e.

Social plans for social phones
As part of the launch, Rogers is offering a plan that allows you to enjoy unlimited access to the most popular social networking sites. For full details, go to www.rogers.com/socialnetworking

So go ahead and be social – because now, it’s easier than ever.

What do you think of the Social View smartphones? How important is it for you to stay in touch with your social network on the go?

Miranda MacDonald is a regular contributor to RedBoard.

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The Future is Here: Next is Now

“Technology is reshaping the world around us,” our president and CEO Nadir Mohamed told our shareholders at today’s annual general meeting. “How we live and how we work is changing rapidly.”

To show how excited we are about this change at Rogers, we launched a video at our shareholders meeting called “Next is Now.” The video features some of the coolest stats and facts we could find about the changing world of communications technology, set to music by Canadian band Young Galaxy.



In his speech, Nadir Mohamed said Rogers’ goal in a connected world is to become the destination for Canadians amid this rapid change.

“We will define our future around connected experiences. Increasingly customers are buying based on brand, not product. They’re buying into companies that will offer seamless delivery of customer-driven experiences in a connected world.”

Let us know what you think of the video.

Keith McArthur is Senior Director of Social Media at Rogers.

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Let’s talk: Rogers unwraps RedBoard blog

Welcome to RedBoardADR7YKT9VABC
You’ve been talking about us.

We’ve been listening.  And we’ve been learning about what you like – and don’t like – about our products and services and policies.

We’ve been finding our voice in these online conversations – joining in on discussion forums, leaving comments on blogs, answering your questions through the @RogersHelps Twitter account and telling you about the latest Rogers news through the @RogersBuzz account.

Today we’re excited to launch a new forum for these conversations. RedBoard will be a place where we can talk about our vision, explain our services and policies and geek out about the latest new technology. Our goal is to keep jargon to a minimum and to focus on providing useful information, interviews with decision makers and answers to your questions.

But this won’t work if it’s a monologue. The name RedBoard is a metaphor for whiteboards used for collaboration. We want to hear from you – the good feedback and the bad. The best way is to leave a comment on a relevant blog post. You can check out our comment policy here or find other ways to reach us on the Talk to Us page.

So what do you think? What would you like to hear about in a customer-focused Rogers blog?

Keith McArthur is Senior Director of Social Media at Rogers.

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