Posts Tagged ‘millennials’

Weekend Reading: A suretap update and all things digital

Digital, digital, digital! It’s the word of the week for sure with news headlines focused on digital behaviour between generations, what happens in a digital minute and how much floor space you can save with a digital lifestyle. Plus, we fill you in on some updates to our suretap mobile payments solution. All in this week’s edition of Weekend Reading.

Suretap expands to Android and BlackBerry 10

Last year, we were excited to announce our partnership with CIBC to bring mobile payments to Canada. Since then, we have partnered with suretap to essentially turn your smartphone into a digital wallet. This week, we expanded suretap’s services to work on even more devices, including the Samsung Galaxy S3 and Note II for Android, plus the new Blackberry Z10.

Check out what’s being said online in some great posts this week from Tech Vibes, NFC News, IT NerdThe Cellular Guru, Mobile Syrup and IT Business. Have you made a purchase with suretap yet? What developments are you looking forward to in 2013? 

Digital habits differ between millennials, Gen Xers and boomers

Last week, we told you what millennials (ages 18 to 34) value at work, and the week before that we learned they value their smartphones over their vehicles. This week, eMarketer dug a little deeper to learn how they’re spending their time online.

While watching digital videos ranks highest amongst Gen Xers, millennials consume more social media than the other generations, with more than half of them Tweeting. Don’t count out the baby boomers though – almost 60 million were regular internet users in 2012, but they’re spending more time with video than social media.

These insights into millennials certainly ring true personally! Social media by far uses most of my time every month. Does the same hold true for you? Or are you into other smartphone features entirely?

A digital minute

By the time you finish reading this section, 277,000 people will have logged into Facebook, 204 million emails will have been sent and six new Wikipedia articles will have been published.

It’s absolutely staggering to see consumption by the minute and realize just how much is happening on the internet in a mere minute, let alone a day, month or year! Can you imagine what it will be like two years from now? ReadWriteWeb breaks it down in their infographic featuring how much internet data we go through in a minute, plus where we’re headed by 2015.

Are you surprised by any of these figures? Can you believe more than 320 Twitter accounts were just created?!

Smartphones free up your floor space

Living in a condo approximately 500 square feet by myself, space has been a constant sore point in an otherwise lovely dwelling. So when I saw Mashable’s headline Your Phone Can Replace 62 Cubic Feet of Furniture, I knew it was a must-read!

One of the main conveniences of mobile devices has become the cloud, and its ability to store tangible items virtually. But how many people stop to think of the space they could be saving in their home as a result? By transferring music and books to online libraries you can eliminate furniture such as bookcases, shelving and CD racks. Mashable actually demonstrates the space you could save by transferring storage in a fun graphic.

Is this the way of the future? How will this affect home decor? Guess I know how I’ll be spending my weekend – transferring everything online!

Kelly is a regular RedBoard contributor.

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Weekend Reading: Internet consumption, smartphone or car, and the HTC One

If there’s one thing I love writing about, it’s the endless stats that pop up online surrounding how important technology has become in our daily lives. This week we found some great articles that opened our eyes to how much we rely on the internet on a daily basis and what age group is more likely to give up their car before their smartphone. As well, we tell you about a new HTC Cash Back Offer for customers. Catch up with us in this week’s edition of Weekend Reading. 


How much internet do we consume daily?

Ever wonder just how much data you really consume in a single day? If like me, you’re in for a surprise.

Internet Service Providers posted an infographic this week that’s pretty mind blowing, considering there are only 24 hours, 1440 minutes or 86400 seconds in one day.

So what did they find? For starters, there are 2.4 billion internet users worldwide. Of them, there are 2.8 million emails sent every second, 320 new Twitter accounts made every minute, and 780,000 apps downloaded every hour! This translates to about 133,333 years online, can you believe it?!

More crazy stats in the full infographic here.

What do you value more – your car, or smartphone?

This answer could likely vary depending on your age group, as showcased by a recent survey from The Huffington Post. According to the survey, “Millennials” (ages 18-34) were the only group to put their mobile device needs before that of transportation.

That being said, they were also the more conscious of the groups to make an effort to utilize things such as public transit, carpooling, and walking or biking. With so many alternatives, it’s easier to see why 30% were more willing to give up their car before their smartphone.

How do you feel about the results? Are you a “millennial” who passionately stands by your device? Or in another age bracket who defies the stats and would sacrifice your vehicle for your smartphone? I think no matter what demographic you fall into, it’s a tough decision. As one of our previous Rogers Innovation Reports indicated, 4% of Canadians would be willing to sacrifice bathing to keep their internet – maybe it’s not such a difficult choice after all! What do you think?

HTC One awards and promo offers

Those of you looking to upgrade to the new HTC One couldn’t have picked a better time! After winning “Best New Mobile Handset, Device or Tablet” at the Mobile World Congress, HTC decided to supply a $100 (CDN) credit to HTC customers who trade in their older HTC model to purchase the HTC One.

For a limited time, customers can register for the HTC Cash Back Offer, purchase and activate a new HTC One before March 31, 2013 then send in their old phone with proof of purchase of their new phone. HTC will then send a Prepaid VISA card worth minimum $100 (CDN) in value! Full details on the phone and HTC Cash Back Offer available here. A fantastic offer for a fantastic device!

Kelly is a regular Redboard contributor.

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