We’ve chosen to dedicate our corporate giving to programs which support scholastic success. It’s important to us that Canadian youth from coast to coast have access to the resources and tools they need to reach their academic goals. It’s the impetus behind the Rogers Youth Fundprogram. When YWCA Moncton’s very own Beth Lyons, Youth Programs Manager, told us how essential Rogers Youth Fund support was to her Youth Thrive programming, we once again had proof that we were making a difference. It’s a good feeling.
We asked Beth to talk about the important work done within the YWCA’s Youth Thrive program. Here’s what she had to say:
Why are programs that centre around academic success important to YWCA Moncton?
The academic success of the pre-teens and teens we work with is critical, because it will have a direct effect on their earning power and quality of life down the line, once they reach adulthood. It’s also tied into self-esteem: doing well in school is perceived as a measure of success. There is an element of shame associated with doing poorly in school. We want all our youth to face the world with strong self-esteem.
What is Youth Thrive?
The YWCA’s Youth Thrive program supports academic support for youth – both girls and boys – in the Moncton community. It involves two streams: Techno Tutoring and On My Way.
Can you explain each?
Techno Tutoring is for middle school girls and boys. Our paid tutors work twice a week with students in two schools who are chronically below grade level and really need extra support. Rogers funding also allowed us to purchase iPads, e-readers and LED tablets, all of which not only help learning, but also help remove the stigma that could otherwise have been associated with the program. Techno Tutoring sessions have become a place all students wish they could be. Finally, by entrusting these students, many of whom come from economically disadvantaged homes, with technology they might not otherwise have access to, we’re sending them a message of empowerment. They know we trust them to handle this equipment and it’s a much-needed boost to their self-esteem.
On My Way is a program for high school girls. Again, the focus is on academic success. We work with students who are performing below grade level and at risk of dropping out. The girls meet with us once a week for a full hour, and have access to iPads and e-readers. They also get the support they need to help them deal with the pressures of their lives, thanks to their ongoing relationships with tutors whose salaries are paid for by Rogers Youth Fund. It makes a huge difference to be able to count on the continued presence of paid staff.
What kind of difference do you think this makes in the lives of the young people you work with?
We worked with one boy who was reading well below grade level. All his friends were into the Hunger Games trilogy, and he wasn’t able to join in the conversation about this popular series because he found reading too hard. We were able to set him up with a Kobo e-reader and an iPod-enabled audio book. Having the audio took some of the pressure off. He was able to listen to the book and follow along with the e-reader, much as if it were close captioning. Not only was he able to discuss the book with his peers, but his reading skills improved.
Another young woman we’ve worked with was coming up to the deadline for her high school equivalency, and it was obvious she wouldn’t get there on her own. We set up her with one of our tutors, who helped her prioritize and understand her work. She graduated on time as a result.
Our thanks to Beth for taking the time out of her busy schedule to speak with us. Do you have any questions for us about the work we support through Rogers Youth Fund?
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Late last year, we surveyed 1040 Canadian smartphone and tablet owners to see how they used technology and what they predicted for the future. We presented the results in our latest Rogers Innovation Report, available through Slideshare. We also pulled together some of the statistics we found most interesting into a Rogers Innovation Report infographic. Now, we’re releasing some of our favourite individual statistics in dynamic minigraphic format.
Where do you stand on the following questions?
Looking back, in 2012…
Did you download a racy novel to a mobile device?
Ah, 2012: the year of E.L. James’ 50 Shades of Grey. Were you among the one-in-ten Canadian smartphone and tablet users who decided to opt for discretion and convenience by buying the electronic version of the novel and others like it through Amazon, iTunes and other online retailers? Hover your mouse over the dynamic minigraphic above to get other e-reader stats from around the world.
Have you ever used your smartphone in the bathroom? If so, how often?
An astounding 83% of Canadian smartphone users take the device with them to the washroom. A similar survey conducted in the UK last May concluded that 75% of respondents used their smartphone in the bathroom. We’d consider those people nomophobes – or people who experience stress when they’re unable to use their mobile phone – but I certainly wouldn’t consider them germophobes!
Do you agree or disagree with the following statement ‘In the next 5 years babies will be using technology before they can walk or talk.’
Did the 44% of Canadian respondents who answered “yes” to this question have this video in mind? I know I did. Hover your mouse over our interactive baby minigraphic to access other similar precocious tablet baby videos on YouTube.
To get non-interactive versions of our Rogers Innovation Report minigraphics, visit our Pinterest page.
So? Where did you rank? Are you following Canadian trends? Ahead of them maybe? Tell us where you think technology is heading in the comments below or join us on Twitter to discuss the results using the #RIRExplores hashtag.
Michelle is a regular contributor to the Redboard blog.
While 60% of Canadians give themselves a B grade or higher for overall tech savviness, only 4% actually earn that grade. When tested on online security, data usage and roaming, 64% got most of the online safety questions wrong, 60% are stumped by data usage and 47% don’t understand roaming. The good news is that 87% of you are interested in learning more, with 83% of you open to using a website dedicated to helping consumers improve their tech knowledge.
You asked, we delivered. Today we’re launching Tech Essentials, a new program that provides Canadians with a deeper understanding of how to safely and properly use today’s technology. Tech Essentials provides information ranging from how to make smart and safe digital choices to resources for parents managing their child’s online use.
Tech Essentials content can be accessed through your laptop or on your mobile device, and includes how-to videos that you’ll want to check out. Here’s one on Safe wireless habits for kids:
From roaming to billing, to choosing the best device for your needs, Tech Essentials covers the must-know subjects that are relevant to most Canadians. Since online safety is important to us here at Rogers, we’re working with non-profit organizations MediaSmarts and the Canadian Centre for Child Protection to promote safe technology use through this program. We’re also proud that the Tech Essentials site has been accredited by the independent organization Parent Tested Parent Approved.
Why not test your own Tech Essentials knowledge right here and now? Did you know:
… that roaming charges are applied to text messages? Neither did more than one quarter of Canadians (28%)
… that text messages are separate from data allotment. You’re not alone: 82% of Canadians were unaware of this fact
… that your device’s security settings and software determine how safe you are when using Wi-Fi to connect to the Internet? More than two-thirds (68%) of Canadians did not know or believe this fact.
How tech savvy are you? Take our online quiz at www.rogers.com/techessentials to find out!
UPDATE: January 21 2013, 9:40 am. You can access our Tech Essentials Communications Technology Savviness Survey Summary Report on Slideshare, for more information on our survey and its methodology.
Michelle is a regular RedBoard contributor.
Do you have any to add?
- Speed: We put a lot of emphasis on the ever-increasing speed of our networks this year. Have you tried the wild-and-crazy Rogers Speed Experience yet? Santa did! From our LTE network, to increasing our internet speeds to our full range of devices, speed was definitely on everyone’s lips in 2012.
- Innovation: We’ve always been an innovative company. Our Rogers Innovation Reports highlight our commitment to innovation through a series of surveys highlighting mobile and Internet usage by Canadians. Did you check out our latest? It highlights 2012 trends and your tech predictions for the years ahead. If all your holiday sugar and eggnog has made you data hungry, you can check out all our Rogers Innovation Reports on Slideshare.
- LTE: Innovation and speed came together for us in a big way in 2012 as we built upon our success as the first Canadian wireless company to launch an LTE network, in Ottawa, in 2011, followed by Toronto, Montreal and Vancouver. 2012 brought the opening of additional markets from coast to coast, including cities like Victoria, Edmonton, Saskatoon, Regina, Kingston, Quebec City, Moncton and St. John’s.
- Rogers One Number: February blues? Not at Rogers! It was the month we launched Rogers One Number. “RON” as the service is known to its friends, lets you talk, text and send picture messages, and video chat with other Rogers One Number users, all from your computer using your existing phone number. By using Rogers One Number, all calls to Canadian numbers, video chats with other Rogers One Number users and outgoing wireless text messages are free. Did you catch our contest winners’ Rogers One Number chat with Canada’s very own Hedley?
- Mobile Payments and Rogers suretap: We teamed up with CIBC to bring mobile payment to Rogers customers earlier this year. Canadian athlete extraordinaire Simon Whitfield was on hand to make Rogers’ first mobile payment. To learn more about how mobile payments and Rogers suretap work, check out our Rogers suretap video on YouTube.
- Next is Now … More than Ever: this 2nd in our ongoing video series looks at statistics that speak to how much Canadians value the Internet, smart appliances, the development of the dual-screen experience with TVs and tablets, smartphone usage, digital wallets, and the impact the Internet is having on health, government, education, and shopping. Have you checked it out yet?
- Windows 8: How proud were we to be chosen by Microsoft as the preferred Canadian wireless partner for the launch of the highly anticipated Windows 8! We’re bringing the largest selection of Windows 8 devices to the Canadian market, releasing the Nokia 920 back in October. For all the latest details on our Windows 8 offering, visit rogers.com/windows8.
- iPhone 5: what would a Rogers year be without an iPhone launch? It sends our sales and marketing teams, our call centres and our clients into an excited frenzy every time. The iPhone 5 brought us a slimmer device with an improved camera and loads of other rich features. Which iPhone 5 feature is your favourite?
- BlackBerry 10: Not to be outdone, the upcoming BlackBerry 10 is causing quite a stir. So much so that we’re already taking orders for it! Head over to rogers.com to reserve yours today.
- Exclusive devices: Whether it’s the Windows Phone 8X by HTC (8 GB), Nokia Lumia 920, the Samsung ATIV Smart PC and ATIV S Smartphone or the LG Optimus G 2600, 2012 brought Rogers customers access to an exciting range of exclusive smartphones, tablets and apps. Which is your current fave?
- Rogers Smart Home Monitoring: Remember the Jetsons? How cool is it that the life George, Jane, Judy and Elroy lived is (almost) here? Ok so maybe we don’t all have our own personal Rosey-the-robot-maid, and we’re not heading off to work in flying cars, but George and Jane would definitely feel at home with Rogers Smart Home Monitoring. From controlling sensors, cameras, thermostats, lights and small appliances remotely through your computer or smartphone, Rogers gives you a taste of the world Hanna Barbara could only imagine when they created the Jetson universe 50 years ago.
- Rogers Anyplace TV: Sports on your tablet. What more could a die-hard fan want? Sure, from Vancouver to Toronto to Montreal and everywhere in between we’re mourning our hockey season, but being able to watch the Jays or Raptors or the NBA or Sportsnet on our tablets helps ease the pain. And if sports aren’t your thing, no worries: Rogers Anyplace TV has something for you too. Ring in the New Year with any one of our new releases. Men in Black 3 maybe? Or how about Resident Evil: Retribution? Paranorman? I know! Why not enjoy the perfect merge of sports and Hollywood with Clint Eastwood’s Trouble with the Curve? So many choices! Stop me now or I’ll be recommending movies into 2014!
Wow! What a year! So … have we forgotten anything? Which one of these great innovations changed your life in 2012? Drop by one of our newly revamped concept stores to tell us all about it! (I just had to slip a 13th in there … we’re on the cusp of 2013 after all!)
Happy new year everyone! All the best to you and yours: health and happiness for 2013, from our family to yours.
Michelle is a regular RedBoard contributor.
A nation of Nomophobes : 83% of Canadians smartphone users take their devices to the bathroom, 51% to bed
Our annual survey of Canadian technology trends and predictions, is back! We surveyed Canadian smartphone and tablet users like you to find out what you’ve been up to in 2012, and to get a sense of where you think we’re heading in 2013 and beyond. Check out our Rogers Innovation Report infographic below to how you compare to other Canadians when it comes to some of the more common “Day in the life” statistics. From taking your smartphones to bed (51%) and to the bathroom with you (83%), to enjoying your erotica on e-readers and tablets (10%) to streaming Gangnam Style on your devices (43%), 2012 clearly showed that technology has become an integral part of our lives. Why, some might even say we’re a nation of Nomophobes! *
* Nomophobia : noun. A state of stress caused by having no access to or being unable to use one’s mobile phone.
Other interesting stats that emerged from the Rogers Innovation Report:
- 67% believe that mobile payment will be the payment method of choice within 2 years;
- 59% predict that within the next 2 years more Canadians will work from home thanks to developments in cloud technology and faster mobile speeds;
- 82% believe that integrated technology systems that seamlessly connect 2 or more devices will increase in popularity in 2013;
- 78% believe e-book sales will increase significantly in 2013. In 2011, that stat was 37%.
Join us on Twitter to discuss this year’s results using the #RIRExplores hashtag.
Michelle is a regular RedBoard contributor.
Whew! Our engineers and technicians must be exhausted! They’ve just completed the rollout of an impressive 18 new Canadian markets and now, our LTE network reaches nearly 60% of all Canadians. Rogers was the first carrier to introduce LTE in Canada and in many of these markets, we will be the only LTE provider.
18 new markets, from West to East:
Here’s where you can now access Rogers LTE across the country:
- British Columbia: Victoria, Abbotsford, Kelowna
- Alberta: Edmonton
- Saskatchewan: Saskatoon and Regina
- Ontario: St. Catharines/Niagara, Oshawa/Pickering/Ajax, Windsor, Sudbury, Kingston, Oakville, Burlington, Hamilton, London, Kitchener, Waterloo, Cambridge and Barrie
- Quebec: Quebec, Sherbrooke and Trois-Rivières
LTE is also already available in Ottawa, Toronto, Montreal and surrounding cities, Calgary Vancouver and surrounding cities, as well as on the East coast in St. John’s and Moncton.
What does LTE mean for you as a Rogers customer?
- Faster speeds! But don’t take it from us. Check out results from our LTE speed test contest and, while you’re at it, take a peek at how Rogers stacks up against the competition in a test by readers of the iPhoneinCanada blog, where the fastest speed was recorded by a user on the Rogers network in Brampton Ontario.
- Even better access to data: since we first launched our Ottawa LTE network in July of last year, we’ve seen an 80% increase in data usage, and we expect wireless Internet usage on our network to grow six-fold by the end of 2016.
- Increased mobility: according to Cisco, by 2015 more smartphones will be connected to the Internet than home computers. And the traffic generated from these on-the-go devices will exceed traffic from wired devices.
- The largest selection of LTE devices of any Canadian carrier: among others, we’ll soon be carrying a unique version of the LG Optimus G that operates on the 2600 MHz spectrum, making it Canada’s fastest smartphone. The LG Optimus G will kick things into high gear with maximum theoretical LTE download speeds of up to 100 Mbps. On Rogers LTE customers will experience typical experienced speeds ranging from 12 Mpbs to up to 40 Mbps.**
Check out our LTE coverage map here and be on the lookout as we continue to expand our LTE coverage, adding additional markets this year and in 2013.
Michelle is a regular contributor to RedBoard
**As device selection evolves, speed capabilities will continue to rise on the Rogers LTE network as customers will be able to benefit from maximum theoretical network speeds of up to 150 Mbps. See www.rogers.com/coverage for full details on Rogers LTE network coverage.
The information in this post is current at the date of posting and is subject to change without notice.
The success of Canada’s students is important to us as a company. It’s why we’re kicking off a monthly series of blog posts that will shine a light upon the fantastic work being done by our signature national community giving initiative, the Rogers Youth Fund™ and the organizations we’re working with across the country.
Up first, Allô prof, a Quebec-based non-profit that provides homework support by telephone and online to Quebec’s elementary and high-school students, as well as their parents. A team of qualified educators joins a virtual team of student assistants, parents and others from the educational sector to bring this service to life.
Rogers Youth Fund is supporting the essential work being done by Allô prof along with a number of its initiatives, including video tutorials and online interactive games. Now, Allô prof is gearing up to launch a new application that will allow students to chat with Allô prof educators on their smartphones. They’ll be able to submit questions by text message and archive their conversations.
I had the pleasure of speaking with Marc-Antoine Tanguay, director of marketing and communications for Allô prof to get the scoop:
Q : Why an application? What are your hopes for this new tool?
A : Allô prof’s philosophy is the key to its success: be where youth are. They’re the ones who ask us to meet them in these technological spaces that offer such immense possibilities when it comes to helping kids out with their studies. That’s why, thanks to Rogers, we’re developing a mobile version of the Allô prof website, as well as a text-messaging-based application. Students will not only be able to send us questions by text message, they’ll be able to forward photos too. Given that more and more content is adapted for mobile devices, the potential is enormous. For an Allô prof educator, it’ll be easy and quick to direct a student with a question to an online video or to a fact sheet in our virtual library. We’ll be able to engage with students more quickly, which will allow us to help even more students, or simply help the ones who already call on us, more often. The new application will be available for iPhone and Android devices by January.
Q : What other projects have you been able to launch with support from the Rogers Youth Fund?
A : We develop our entire technological and mobile offering with the support of Rogers. Besides the text messaging application, we’ll be launching an online interactive game called Magimot, which will help elementary school students improve their vocabulary and spelling skills. Magimot joins Fin Lapin, another online game that teaches basic math. Over 1 million Fin Lapin games were played in just under 4 months, so we’re very pleased with its success. In January, we’ll launch the mobile version of our current website, which includes, among other things, 21 new video tutorials which have been viewed more than 15 000 times since they launched last May. What’s more, support from the Rogers Youth Fund has contributed to the hiring of 50% more educators this year. And of course these teachers are at the centre of everything we do.
Q : Why do you believe so strongly in the importance of a service like Allô prof?
A : There’s something touching about what we do at Allô prof in that we speak directly to young people. Just to give you an example, we recently received a thank-you note from a high school student who was the victim of bullying. He told us that he was able to get through his situation and build up his self-confidence thanks to the support he’d received from our educators. You have to keep in mind that in order to get our help in the first place, the student has work to do: at the very least, he has a telephone number to call or a website to visit. Young people are often the target of a lot of criticism from society. With the school reform here in Quebec, the media was constantly sending the message that a whole generation of students would suffer. The message they hear from Allô prof is that we believe in our youth and we’re here to support them. It’s this confidence that we give to young people.
The Rogers Youth Fund supports non-profit organizations near you. Join us for the next blog post in this new series, for a featured interview with Ian Edward, Executive Director of the Toronto Kiwanis Boys & Girls Clubs.
Michelle is a regular contributor to Redboard.
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We’re thrilled that Rogers has been selected for an Achievers Award, which recognizes the most engaged workplaces in Canada and the US. Rogers Consumer Care, Business Care and National Technical Service Delivery (NTSD) teams were singled out for their commitment to eight key areas of employee engagement: communication, leadership, culture, rewards & recognition, professional & personal growth, accountability & performance, vision & values and corporate social responsibility.
Great colleagues, challenging work, reward programs, employee appreciation programs, and peer-to-peer recognition are just some of the ways we strive to build a team of highly motivated, action-oriented people who are proud to say they work here. We also have ongoing fundraising initiatives throughout the year aimed at making a different in the communities where we live and work.
Join our winning team
Better yet, visit us in person! We’ll be attending a number of New Grad Career Expos in Toronto, Hamilton, and Kitchener over the coming weeks. Be sure to look for our recruiters in red. They’ll be setting up booths at these events and on campuses throughout the month of September, and are on hand to answer any questions you might have about the positions you’ve seen online or about what it’s like to work at Rogers.
Ryerson Engineering, Science & Hi-tech Career Fair
Tuesday September 18, 2012
McMaster University Career Fair
Thursday September 20, 2012
David Braley Athletic Centre
The New Grad Career Expo
Tuesday September 25, 2012
Metro Toronto Convention Centre (North Building)
Partners for employment Career Fair
Wednesday September 26, 2012
Bingemans Conference Centre
Michelle is a regular contributor to RedBoard.
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Pop quiz: where does the tennis term “love” as in “15-love” come from? Well, like the Rogers Cup, which returns to Toronto and Montreal again this year, it’s the perfect mix of English and French. Apparently, the term “love” comes from the French word “l’oeuf” or “egg”, shaped like the number zero.
Once again this year, tennis fans can catch all the rallies and powerful serves at the Rogers Cup men’s tournament hosted at Toronto’s Rexall Centre from August 4th to 12th, and women’s tournament at Montreal’s Uniprix Stadium from August 4th to 13th.
You can’t make a match? No worries, you don’t have to miss a second of Milos’ powerful serve or Sharapova’s blistering return. Just follow the action on courts in both Toronto and Montreal on your TV, smartphone and computer:
- TV Broadcast: Starting August 4th, fans can catch comprehensive coverage of the first three rounds of the men’s and women’s tournaments and the quarter-finals on Sportsnet ONE, Citytv and FX Canada. CBC will provide coverage of the semifinals and final matches. Rogers is offering a free preview of Sportsnet ONE and FX Canada channels for Digital TV customers.
- Rogers Anyplace TV Live Mobile App: Rogers wireless customers have access to unlimited live streaming of Rogers Cup on their smartphones. Rogers Anyplace TV Live is a mobile app with a $5 per month subscription that delivers Rogers Cup matches, and additional live sports entertainment, including the Blue Jays, all in the palm of your hand.
- RogersAnyplaceTV.com on Computer: Rogers Digital TV customers can live stream the matches on their computer.
And remember: LTE is the fastest wireless network technology in the world; streaming live sports on your smartphone is easier and quicker, with virtually no delays or buffering. That’s great news for tennis fans who want to keep an eye on the ball!
Tickets to the men’s and women’s tournaments are currently on sale. Rogers customers save up to 25% on many tickets. Check it out online at Rogerscup.com/rogerscustomers.
There’s a lot going on at the Rogers Cup this summer, so don’t miss a minute of it.
What are you waiting for? Your serve!