Looks like it’s going to be a beautiful sunny weekend across most of Canada folks! We’re celebrating by bringing our LTE Max network to Manitoba this weekend, hosting a live chat about TV viewing on Redboard and trading our wallets for smartphones – all in this week’s edition of Weekend Reading.
Manitoba welcomes launch of Rogers LTE network
Manitoba was definitely one of the most eager provinces awaiting the Rogers LTE Max network. So we were thrilled to announce that as of this weekend our LTE Max network would be hitting the cities of Winnipeg, Brandon, Victoria Beach and Grand Beach.
The LTE expansion doesn’t stop there – we will continue to expand our offerings in the province through a network sharing agreement with MTS, enabling us to deploy LTE to more than 90 per cent of Manitoba’s population over the next five years, including Selkirk, Steinbach and Ste. Anne this summer!
What do you value more – your wallet or smartphone?
Though 60 per cent of people still value their wallet, a whopping 40 per cent preferred their smartphone in a recent Ipsos study covered by IT Business. As IT Business points out, though 20 per cent more are still dependent on their wallet, it’s actually a small percentage considering how new mobile payments are to the marketplace.
Just over a year ago, Rogers introduced mobile payments to Canada in partnership with CIBC. In November we expanded to create the mobile app with suretap technology. With mobile payments on the rise, it’s no surprise to us that it’s such a close race between smartphones versus wallets. Our own Innovation Reports have revealed that 65 per cent of people surveyed said they would feel naked without their smartphone and internet access. Combining your wallet and smartphone seems like the perfect fit!
Do you have a preference? Personally I’m all for carrying my slim iPhone over a bulky wallet when I run to Starbucks! The more retailers adopt this, the less I’ll be bringing my wallet for sure!
Love TV and movies? We want to hear from you!
Canadians love their marathons. TV and movie marathons, that is. More than 80 per cent of Canadians watched three or more TV episodes or two movies back-to-back this year, according to the latest Rogers Innovation Report, released Monday. The longest viewing sessions top out at more than five hours on a weekday and seven hours on a weekend. To learn more about Canadians’ viewing habits, you can check out the full report on SlideShare and find out what kind of TV viewer you are by completing the interactive infographic here.
Do you love marathon watching full seasons of your favourite shows? Do you like to tweet every plot twist and turn? Join our live chat Tuesday at noon (EDT) on RedBoard and Twitter to discuss the findings from the latest Rogers Innovation Report and take part in a trivia contest for your chance to win a great prize.
Kelly is a regular RedBoard contributor.