Zombies look better in HD. So do meth chefs and sixties-era ad execs.
Under a new agreement with AMC, Rogers digital customers will be able to watch shows like The Walking Dead, Mad Men and Breaking Bad in HD by the end of March. That’s in time for the season finale of The Walking Dead and ahead of the two hour season premiere of Mad Men on April 7.
The multi-year deal also allows you to access on-demand versions of your favourite shows soon after the TV debut. In addition, AMC content will be available to Rogers customers across multiple platforms.
Over the last few days, we’ve been clear that – despite reports to the contrary – we had no absolutely no intention of dropping AMC. It’s unfortunate that some of you were worried by rumours about the channel going dark. In our business, contract negotiations with content partners are routine. Our goal is to get the best programming while keeping costs down for you. We believe we’ve accomplished that in these negotiations.
So, with that out of the way a more important question: Which character from an AMC program would you most want by your side in an HD zombie apocalypse: Michonne or Darryl from The Walking Dead? How about Don or Joan from Mad Men? Or maybe Walter or Gus from Breaking Bad?
Update March, 20, 2013: AMC HD is now available to Rogers Digital TV customers in Ontario on channel 482.
Keith McArthur is VP of Social Media at Rogers