You love zombies as much as we do. We’ve seen it in your e-mails, your tweets, and your Facebook posts. Some of your favourite shows (and ours!) are on AMC – shows like The Walking Dead, Mad Men and Breaking Bad.
You want to keep AMC on Rogers. And so do we.
In fact, we have been negotiating with AMC so we can keep bringing you these great shows. These types of negotiations with our programming partners are routine. Our goal is to keep costs down for you and that means negotiating to get the best possible rates on the best programming.
But last night, AMC surprised us with a campaign that alarmed our customers with allegations that AMC was about to go dark on Rogers.
Let’s be clear: We have no intention of dropping AMC. Negotiations are ongoing and we expect to reach a positive outcome. Let’s hope AMC is as committed as we are to saving the zombies on Rogers.
Update March 1: Good news! Under a multi-year deal, Rogers customers will be getting AMC in HD by the end of March. Full details are here.
Keith McArthur is VP of Social Media at Rogers