I couldn’t live without my gadgets and I’m not alone.
According to research we released yesterday in the first Rogers Innovation Report, Canadians love their cell phones.The vast majority of Canadian smartphone and tablet owners (85%) say they’re attached to their devices.
How attached? Well, one in 10 (11%) say they wouldn’t want to live without them. And four in 10 (39%) Canadians say they sleep with their devices within arm’s reach – either beside them on the nightstand or in their beds.
Younger Canadians are even more attached to their devices. Among Canadians aged 18 to 24, three-quarters (76%) sleep with their phones within arm’s reach and one in four (23%) snuggle up with their devices in bed.
And we want to use them everywhere. One in four Canadians (23%) want to use their devices in the bathroom, with a minority (3%) even wanting to use their devices while taking a bath or shower.
Canadian smartphone and tablet users are also optimistic that new wireless technologies will keep making their lives better. Some 68% of Canadians surveyed said voice interaction with devices, such as Apple’s Siri, will make their lives better, while 61% feel using their devices for purchases will do the same.
What about you? How attached are you to your device? What’s the most unusual place you’ve ever used your cell?
Keith McArthur is Vice President of Social Media at Rogers