The Tour de France is considered the oldest and most prestigious international cycling event in the world. And for those die-hard fans who will be glued to event coverage from start to finish, Rogers has created a new, interactive way for you engage with this historic event.
Enter Tour de France Interactive, the first digital TV application of its kind in Canada. Now Rogers digital cable subscribers in Ontario can access on-screen Tour information like standings, riders and stages, news and Tour 101.
What is Tour De France Interactive?
From July 3 to July 25, Ontario Rogers Digital Cable customers who subscribe to the Outdoor Life Network (OLN) on Ch. 412 will see a prompt containing the Tour de France logo on screen during OLN’s exclusive live broadcast. By pressing “A” on your digital cable remote, you can access all kinds of additional information in four different tabs including:
- News – Headlines, accidents, injuries and final results updated twice daily
- Standings – Up-to-date standings by jersey as well as time difference between teams
- Riders and Stages – Statistics on key riders and stage information
- Tour 101 – General information about the tour including history, past winners, and significance of the jerseys
How can I use it?
The service, which we’re rolling out as a pilot for the Tour de France, works only during the televised coverage of the race. Simply click “A” on your remote at any time while watching the Tour de France on OLN and Tour de France Interactive will appear on your screen. Once you’re finished, click exit and the application will disappear. You do not need to wait for the prompt to launch the application.
If you record the race to your PVR, the interactive features won’t work. Also, certain set-top box models are not compatible with this service.
How much is it?
That’s the best part. It’s free. As long as you subscribe to OLN, there are no additional charges to customers to use this application.
Are you a Tour de France fan? Are you watching the race this month? Have you tried Tour de France Interactive?
Miranda MacDonald is a regular contributor to RedBoard.