With the first match of the 2010 FIFA World Cup kicking off at 10:00 a.m ET today, soccer fans everywhere are gearing up for the world’s biggest sporting event.
As part of our RedBoard video series, I speak with Anthony Antonelli, Senior Director, Consumer Marketing, who provides a hands-on demo of the different viewing options Rogers customers have to catch every second of 2010 FIFA World Cup. (For detailed instructions on how to access the content, check out last week’s blog post).
And, in partnership with CBC, Rogers customers – for the first time – will be able to catch a selection of tournament action in 3D, including the third place and final matches.
Recently, we also held a launch event with soccer legend Eusebio in downtown Toronto to kick off of our coverage of the tourney. If you couldn’t make it down, check out the highlight video below.
So how will you be watching the 2010 World Cup action?
Miranda MacDonald is a regular contributor to RedBoard.